For plumbing companies
Know which ads bring drain calls — and which sell repipes.
Standard ad reports count a $150 drain call the exact same as a $9,000 sewer repipe. LocalYield tracks the actual invoice back to the search that started it.
90 days free. No credit card.
| Campaign | Spend | Calls | Sold | Revenue |
|---|---|---|---|---|
| Sewer line & repipe | $1,820 | 14 | 5 | $32,000 |
| Drain & clog | $1,240 | 28 | 22 | $3,800 |
| Water heaters | $780 | 6 | 2 | $2,600 |
Illustrative example — not client results.
The problem
A ringing phone doesn’t prove the ads pay.
- Most plumbing leads call — and calls rarely get tied back to a campaign.
- Ad reports count a $150 drain clearing the same as a $9,000 repipe.
- No one connects water heaters, repipes and sewer jobs to the ads that paid for them.
Where the money leaks
A ringing phone hides three leaks between the click and the invoice.
01 · Website roadblocks
“People click the ad at 11pm, look around, and leave without calling.”
First-party tracking shows what visitors did before they called or left — the service pages they read, the pricing they looked for, and how many visits it took — so the site stops losing emergency buyers.
02 · Call & dispatch handling
“Half our calls go to voicemail when the trucks are out.”
Calls are logged by campaign with duration and qualified status. Using CallRail recordings and transcripts, we see missed calls, long holds and calls where nobody booked the job — the problems that make ads look worse than they are.
03 · Drain calls vs. big jobs
“We're busy, but I can't tell if the ads are paying for the water heaters and repipes.”
Sold jobs are matched to the campaigns and keywords behind them, so you can see which searches bring $150 drain calls and which bring sewer lines, repipes and replacements.
What LocalYield tracks
From the first call to the finished install.
Call tracking
Log every ad-driven call and count calls over 60 seconds as qualified.
Quote and service requests
Capture website leads with their original campaign and keyword source.
Sold jobs
Mark jobs Sold to see which campaigns bring high-ticket installs, not just service calls.
Spend vs. revenue
Compare ad spend to the revenue and profit generated from customers we bring you.
The LocalYield Guarantee
Our fee should pay for itself.
If it doesn’t, we work for free until it does.
For Managed Growth clients: if the sales we generate in your first 90 days don’t cover our management fee, we keep managing your Google Ads at no management fee until they do.
See If Your Business QualifiesAvailable to qualifying businesses. Terms established during onboarding.
Questions
Straight answers.
Will this replace my marketing person?
No. If you have a marketer or agency you trust, LocalYield gives them real numbers — which ads bring qualified calls, big jobs and sales. If you'd rather hand it off, Managed Growth runs your Google Ads for you.
What do I need to connect?
Google Ads access and a 1-line script on your website. We set up the call tracking numbers and call forwarding for you. Sales are marked in your portal or synced from a sheet you already use.
What happens after 90 days?
Analytics trial: you choose whether to continue at $300/mo — nothing is charged automatically. Managed Growth: if sales in your first 90 days don't cover our fee, we keep managing your Google Ads at no management fee until they do.
Are third-party tracking costs included?
The only thing you pay directly is your Google Ads spend — billed straight to your card by Google with zero markup. Call tracking numbers and attribution software are included and maintained by LocalYield, so you don't have to manage another software bill.
Fee-coverage calculator
How many sold jobs cover the fee?
Move the sliders to match your business. Every number below comes from what you enter — it’s an estimate, not a promise.
90 days free. No credit card.
Managed Growth
We run your Google Ads and prove the sales.
Built around call-heavy, emergency-driven demand. Managed Growth starting at $2,000/mo. You own your ad accounts and pay Google directly.
Request a Managed Growth AuditLocalYield Analytics
Prefer to run marketing yourself?
Software-only attribution for $300/mo. Start with a Free 90-Day Trial — no automatic charge.
Start Free 90-Day Trial90 days free. No credit card.